Fullscream

This year Europe Music Awards was held in Berlin and World Design Studio had a task to work on it's look and feel. It was a 5 months complex and beautiful project. I did Art direction for On-Air Design Package and Off-Air Campaign.
Parasol Islands director Kay Tennemann made amazing opening sequences that captured both, the spectatular feel of EMAs and monumental syncronous look of Berlin. The sound condensed wide span of German electro music from Kraftwerk to chiptune scene. All together it looked and sounded precise, 2009 Berlin was ready to celebrate the EMAs. Music was composed by Jonathan Wulfes. You can see more of it by visiting Parasol Island website: http://www.parasol-island.com/
Talented Italian designer Salvatore Giunta engaged Off-Air campaign. He managed to perfectly transfer On-Air look&feel and make it alive on the streets of Berlin, by keeping the energic colourfull essence all through the on the ground campaign.
This years logo was designed by MTV South veteran Lorenzo Banal. Bold and in the face from the first moment it was great inspriation and pretty much dictated the developement of the rest of campaign.

Creative director: Roberto Bagatti
Art direction, Design, Direction: Ced Pakusevskij
3d, Compositing: Proxima Milano

A series of bumpers for a night program on MTV is a product of collaboration with talented italian director Danxzen.
concept, story, art direction: Ced
production, direction, photography: Danxzen

MTV Pulse aims to reach the youngest audience. The pulse (waveform) is a container and lightmotive for the channels visual identity.
Art direction/design: Ced Pakusevskij
Production: 3dvision, PostProduction: Ced & 3dvision

The series of 3 Bumpers and Backgrounds made for MTV South Europe. The concept was a viewer cutting out from a real background the letter

The opener for an MTV Italy Show called Black Box. The Idea was to represent in an abstract way the metamorphosis of anonymous spectator into an MTV superstar.
Concept - Direction - Art Direction/design - animation

A show package & promo for the MTV Quiz. The Promo was the winner of Promax BDA World Gold award in the Best Daily Programme Promo section.
Opener: Art direction/design by Ced Pakusevskij
Promo: Direction by Daniele Cocola, Art direction/design by Ced Pakusevskij

This is a design package for MTV France. I proposed a short story as a series of illustrations which represent faces made from different objects. The faces represent the various content on MTV, from Pimp My Ride, through Extreme sports, to celebrities.
Illustration - art direction/design - animation

Cinemaniaco is a Show Package made for SKY Cinema. It is the winner of the 2007 Promax BDA World Gold Award for Best Design Package - New York 2007.
art direction/design - direction - animation

Design Package for the Daily Summer Show on MTV Italy.
Art direction/design - animation

The opener was the Winner of Promax BDA World Gold award for Best use of Typography.
Art direction

Opener for MTV Portugals Show Zero Gravity.
Art Direction/Design - Animation

... is a Show Package for SKY Cinema. It contains the crème of the SKY Cinema Mania channel, so the various moments in the opener are the film quotes that define the channel.
Art direction/Design - Animation

It is a Promo that promotes MTV internet community on tv.
Art Direction/Design - Animation

The show is about cities and their youth.
Art Direction/Design - Animation by Ced Pakusevskij

SkengChan - Acid Mud Blender.
Illustration section will be more active in the future.